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Oreca was established in 1953, trading in industrial
hand tools and garage equipment.
By offering customers reliable service and by successfully
adapting to the changing demands of the marketplace Oreca
has built up a large and important customer base, to which
it owes many thanks.
Within a few years Oreca had become the exclusive distributor
for a number of major European brands, dealing in more and
more product lines and soon had to look for larger premises.
In 1964 Oreca moved to the current site at Albizzate (VA).
This site was subsequently extended several times but was
soon too small and so Oreca opened a new and moder second
site at Jerago, not far from their main office. This new site
became the warehouse for finished goods, equipped with a fully
automated system of order processing, guaranteeing Oreca's
customers a quick and accurate delivery service.
The end of the 70's saw the arrival of DIY stores in Italy,
and their new approach to selling. Oreca kept pace with this
new trend, working together with the most important stores,
growing with them and responding quickly to changes in the
market place. As a result, Oreca became specialists in point
of sale material for hand tools and hardware, in particular
DIY products - a new and developing sector in the Italian
market.
Oreca has recently renewed its look as well as changed its
name into
and today, it can define itself a service
company.
Over the years, Oreca has grown in renown and in size, by
correctly interpreting the demands of the market and by continually
improving its stock offer, which has now reached about 20.000
product lines. These product lines are divided
by outlet and end user to form the present product offer.
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